Nigeria, South Africa, Ghana, and Senegal are among the big players in this untapped industry.
Celebrities and personalities from all over the world have worn pieces from African designers and elite magazines have featured and praised African fashion for its unique and attractive colours, prints and textures.
In no particular order, Here is an A-list of 7 successful African designers:
1- Adama Ndiaye, Senegal
Adama started Adama Paris, in 2002, she is the founder of Dakar Fashion Week: an event allowing designers from West Africa to showcase their creations. She went on to create Black Fashion Week due to the lack of exposure in the African fashion world. Her style ranges from traditional to modern and sometimes a mixture of both. Her designs have graced multiple international runways.
2- Aisha Obuobi, Ghana
She is the woman behind luxury brand Christie Brown. Her style is inspired by the Neo-African woman. Her designs are mostly recognizable by her double fold signature. Her targeted clientele is the modern and conservative woman who wants to keep her African identity. Through her designs, Aisha empowers African women of all shapes. In 2014, she launched a breast cancer awareness campaign that focuses on survivors to empower African women affected by the disease.
3- Amaka Osakwe, Nigeria
Founder of Maki Oh is probably one the most successful designers of her generation. She has worked with Beyonce on her latest album Lemonade greatly influenced by the African heritage and Former First Lady Michelle Obama, the only African American First Lady. Her style includes an unconventional pattern cutting. She plays around with different fabrics and creates a lot of flared and loose garments.
4- Lisa Folawiyo, Nigeria
This talented designer is best known for fusing African textile with modern tailoring and beaded embellishments. In 2012, Folawiyo won the African Fashion Awards. Lisa creates unique pieces by mixing various African prints and fabrics of different shapes. Her style is more creative than conventional, the typical customer would be an artist or any creative in the spotlight.